Client | Eat, Graze, Love
Project Scope
Client: Eat, Graze, Love
Project Title: Branding and Packaging Design
Project Overview
This project focuses on developing a cohesive branding package for Eat, Graze, Love, a family-owned Event Grazing business located on the NSW Central Coast. The deliverables will include a logo design and custom stickers for packaging their grazing boxes, ensuring a playful yet elegant brand presence.
Key Tasks
LOGO DESIGN |
STICKERS |
SOCIAL MEDIA GRAPHICS & IMAGES
|
Eat, Graze, Love
A family owned and operated Event Grazing business on the NSW Central Coast. Owner Nicole tasked us to create her Logo and Stickers to compliment their packaging for their grazing boxes. The brief required us to stick to an oatmeal colour concept. What we created was a playful, elegant, typographic logo and some round die cut stickers to easily peel and stick onto their boxes for a quick and simple branded packaging style.
Goals
- Establish a strong and recognizable brand identity for Eat, Graze, Love.
- Enhance packaging aesthetics with cohesive logo and sticker designs.
- Provide a quick and simple branding solution that reflects the quality of their grazing boxes.
Logo Design
Together we created a typographic logo that embodies the playful and elegant nature of the brand.
Utilising an oatmeal colour palette as specified in the client brief, the logo reflects the essence of a small, wholesome family-operated business.
Logo files that were handed over to our client were both Print and Web versions. We also included a stacked logo variation and a logo with a tagline and a logo without the tagline.
Providing my clients with logo variations is important as it allows flexibility across different mediums.
Sticker Design
Design round die-cut stickers that complement the logo and overall packaging aesthetic.
Focus on functionality for easy peeling and sticking onto grazing boxes.
Maintain brand consistency with colour and design elements from the logo.
Label for Boxes
The clear lid packaging adds to the aesthetics with cohesive logo and sticker design.
Provide a quick and simple branding solution that reflects the quality of their grazing boxes.
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